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Procter and gamble was procter and gamble was founded in 1837 by william procter a om how procter and gamble survived through innovation- case study. Procter &gamble case analysis essay 1190 words | 5 pages industry environment analysis: consumer goods - the consumer goods' is a global and mature industry. 1837-1890 dynamic growth global company 2000-today a new stage of innovation 1891-1945 1837 was a tough time to start a business in cincinnati, but p&g was able to use forward-looking approach to build their growing business in 1850, procter & gamble started to use the unofficial moon and star logo. Proctor and gamble scope case analysis 1) what significant changes have occurred in the canadian mouthwash market in the past three years the mouthwash.
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